
Mattress Firm & Sleep.com
I worked full-time at Mattress firm as a copywriter & UX writer. I contributed to pieces that include email, social, digital, web, Spotify & Pandora ads, product copy, OOH and more…
I’ve written hundreds of emails like this for Mattress Firm. We’ve also tested things like punctuation/emoji usage in subject lines & pre-headers, commanding language, urgency, and scratch-off designs. Lines below are for the email to the left:
Headline: Junk Sleep ruining you AM goals?
Pre-header: Use Promo Code: SAVE20
Paid Social